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Choose two companies from the same industry: one that is quite successful and one that is struggling. For each company, list every strength and weakness you believe it possesses (both the company and its products). Compare your answers with those of your colleagues. What could these companies learn from your analysis

Respuesta :

Answer:

One successful & one struggling company from Finance industry : Bank of America, Lemon Brothers. There strenghts & weaknesses are undermentioned.

Explanation:

Bank of America strengths :

  • Significantly huge bank in America, as per market capitalisation
  • Large scale enormous wealth management
  • Big expanded operating scale
  • Prominent brand name

Bank of America Weakness :

  • Issue of falling credit ratings, & other legal issues

Lemon Brothers strengths :

  • Voluminous business scale
  • Diversification of revenues, cash flows
  • Good technical competence

Lemon Brothers Weakness :

  • High loan rates, litigation issues, future expansion cost issues

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